Trailing-12 receipts: $184K (-82.5% YoY, -10.2% MoM). Clean compliance record. Located in Dallas.
Based on trailing-12-month gross of $183,892, applying contribution margins of -5–32% and EBITDA multiples of 2.25–3.75×. Confidence: low. Not a formal appraisal — anchor for diligence conversations.
TABC has been receiving sales filings for this location under a different permit number (most recent: Sep 2026). The legacy permit on this page stopped filing — full history lives on the active permit's page.
View active permit · MB200190463 →| Month | Total | Liquor | Beer | Wine | MoM |
|---|---|---|---|---|---|
| Loading monthly filings… | |||||
13402 NOEL ROAD BEVERAGE, LLC @ LE MERIDIEN DALLAS is a Restaurant Mixed Beverage located in DALLAS, Texas. In December 2020, it reported $8,222 in total mixed beverage sales. Its average monthly sales over the last 12 months were $15,324. Its highest-grossing month in that period was February 2020 with $48,469 in sales. Sales have decreased by 71% compared to earlier in the period. Its sales mix is approximately 56% liquor, 22% beer, and 23% wine. The establishment currently holds an Expired - Original Required TABC license. Its BoozeReports audit risk score is rated low with no significant compliance concerns detected.
13402 NOEL RD, DALLAS, TX 75240
Comparative gross-receipt heatmap for permits within ~1 mile. Brighter = higher monthly receipts.
—
“We've stayed at this property numerous times. Crystal and the rest of the staff have always been courteous, kind, and extremely helpful. It's in a great location that is central to everywhere we visit. The property and rooms have always been comfortable and clean. Parking is ample and secure. The bar and common area have a great aesthetic for catching up with friends or meeting for business. This is our go-to...”
“Front desk woman was very polite and nice . Rooms are not it. Yes they are spacious as the reviews said, but the rooms smell terrible. It’s funny that I’ve read other reviews with the same problem . Our room smelled like pet urine. It gives low budget that they tried to dress up. When you first walk in the lobby it doesn’t look bad but it was HOT and they had fans blowing to try and keep the lobby cool. That was...”
“I had an amazing experience thanks to the outstanding customer service from Crystal and Jin. After encountering an issue with my original room, they both went above and beyond to make things right. Not only were they incredibly professional and understanding, but they also upgraded my room and gave me a much better view, which truly turned my stay around. Their attentiveness, kindness, and willingness to go the...”
“Vents have mold, roaches on the wall, pool looked disgusting from the pictures we saw online at one point I could see a part of the pool that was yellow and their was a water leak. The room was hot and it didn't seem to be updated in years. The room had a musty smell to it. The whole hotel seemed to be stuffy it just doesn't seem like they cared enough for the hotel standards compared to the other hotels in the...”
“Rooms were good sized after being upgraded to a suite for a one night weekday stay. However the suite itself definitely seemed like it could use some more cleaning, HVAC had a musty smell which definitely detracted. Not enough lighting for such a large room. Bathroom tiny and old for such a space. Did find a hair on the bed and missing conditioner and body wash from the bulk bottles (they were just not attached...”
Aggregated from public reviews. Cached locally; may lag the live source by up to a week.