With $326,805 in receipts for the latest month, Cowboy Prime exceeds the typical Midland bar’s average monthly sales of about $293k. Its August 2026 filing shows continued robust performance relative to local peers.
Based on trailing-12-month gross of $3,546,401, applying contribution margins of -5–32% and EBITDA multiples of 2.25–3.75×. Confidence: low. Not a formal appraisal — anchor for diligence conversations.
| Month | Total | Liquor | Beer | Wine | MoM |
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COWBOY PRIME - MIDLAND is a Mixed Beverage located in MIDLAND, Texas. In September 2026, it reported $295,672 in total mixed beverage sales. Its average monthly sales over the last 12 months were $295,533. Its highest-grossing month in that period was December 2025 with $357,811 in sales. Sales have remained relatively stable. Its sales mix is approximately 63% liquor, 8% beer, and 30% wine. The establishment currently holds an Active - Renewal Pending TABC license. Its BoozeReports audit risk score is rated low with no significant compliance concerns detected.
200 SPRING PARK DR STE 210, MIDLAND, TX 79705
Comparative gross-receipt heatmap for permits within ~1 mile. Brighter = higher monthly receipts.
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“I wanted to do something special for my wife for our anniversary! I made reservations weeks in advance but unknowing to me on the date that I chose to go Texas would experience a severe snow/ice event. I already had a babysitter and the day off. To my surprise, I called the restaurant and they said they had no intentions of closing for the weather unless the power went off. We made the one hour trip in the snow...”
“I was concerned after reading some negative reviews that maybe this restaurant was overhyped however I really wanted to try after reading Graham Elliot had helped design the menu. I really loved the decor and ambience. The staff was courteous and accommodating when I called and asked if we could move our reservation an hour later. Our waiter Quest was great . He was really friendly and helpful when I could not...”
“I have been wanting to give Cowboy Prime a try for months! With my husband's late hours and busy schedules it just hadn't happened until this past weekend. My husband took a rare weekend off just to celebrate my birthday and made reservations on Friday night. Our reservations were for 9:15pm but we decided to go a few minutes early on the off chance we could get seated a little earlier and we figured we'd have...”
“Everything was fantastic from start to finish, the manager Zac went above and beyond to accommodate with great win recommendations to great food opinions. I had the giant meat ball, surf and turf roll, and the half dozen of fresh shucked oysters. Everything was fantastic.”
“Everything is absolutely amazing, the service is excellent. The Food is phenomenal. We have been several times and have gotten many different dishes and all are outstanding.”
Aggregated from public reviews. Cached locally; may lag the live source by up to a week.