Whistle Britches Chicken

Liquor sales only — total revenue is higher
Every dollar on this page comes from Mixed Beverage Gross Receipts filings — the alcohol portion of total sales. For a Restaurant / Bar, liquor is typically only 25–45% of total business revenue. Restaurant. Total revenue is typically 2–4× our liquor figure. Estimated total revenue (rough): $303,124 – $545,624/year. Treat the valuation below as a screening estimate based on the alcohol portion alone.

Executive Summary

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Whistle Britches Chicken is a mixed-beverage licensed establishment at 2405 DALLAS PKWY STE RS4, Plano, Texas (TABC MB104045214). Over the most recent 12 months it reported $136,406 in gross alcohol sales, averaging $11,367/month with a best month of $13,490. Sales mix: ~67% liquor · 13% beer · 20% wine. The building at this address is owned by POLO TOWNE CROSSING PLANO TX LLC (64,362 sqft, $30,901,360 assessed value per county records). Applying Texas bar cost benchmarks yields an estimated annual net of approximately $-150,592 (~-110% margin). Acquisition value is estimated at $68k–$-527k across revenue-multiple, SDE-multiple, and cap-rate methods. All revenue figures are gross mixed-beverage receipts as filed with the Texas Comptroller; they exclude cash income such as cover charges, game machines, or merchandise.

Sales performance · last 12 months

Texas Comptroller mixed-beverage gross receipts actual

Annual gross

$136,406

Avg monthly

$11,367

Best month

$13,490

Jun 2025

Sales mix

67% Liq

13% Beer · 20% Wine

Property & occupancy

County public records + submarket comps

Building (landlord parcel)

Record ID2099637

Property owner (landlord)POLO TOWNE CROSSING PLANO TX LLC

Total building SF whole parcel — Whistle Britches Chicken is in STE RS464,362

Whistle Britches Chicken's footprint estimated — suite-level not on file 2,500 sf

Assessed value$30,901,360

Whistle Britches Chicken's share

Est. base rent ~$62/sqft/yr · 2,500 sqft · Class A $13,003/mo

NNN CAM / insurance$1,950/mo

NNN property tax$2,101/mo

Personal property tax est — no BPP record $88/mo

Total occupancy $17,142/mo

Occupancy analysis

All-in occupancy cost is 150.8% of gross revenue. Industry benchmark for healthy bars is 6–10%; 12–15% is typical for premium submarkets; above 18% is unsustainable without very strong margins elsewhere.

Profit scenarios

Texas bar cost model applied to $136,406 gross revenue estimated

Best Case

No kitchen, efficient staffing, favorable lease

~-87%

Revenue$136,406

COGS (24%)−$32,737

Labor (14%)−$19,097

Occupancy−$185,130

TX MB gross tax (6.7%)−$9,139

Utilities / ins / mktg (8%)−$10,912

Card surcharge net+$1,500

Net profit $-119,110

Most Likely

Typical bar, light food program, full two-shift staffing

~-110%

Revenue$136,406

COGS (27%)−$36,830

Labor (17%)−$23,189

Occupancy−$205,700

TX MB gross tax (6.7%)−$9,139

Utilities / ins / mktg (10%)−$13,641

Card surcharge net+$1,500

Net profit $-150,592

Stressed

Heavy food, larger crew, higher rent

~-135%

Revenue$136,406

COGS (30%)−$40,922

Labor (22%)−$30,009

Occupancy−$226,270

TX MB gross tax (6.7%)−$9,139

Utilities / ins / mktg (12%)−$16,369

Card surcharge net+$1,500

Net profit $-184,803

Disclaimer: Revenue is mixed-beverage gross receipts from the Texas Comptroller — it does not include cash income like door charges, game machines, merchandise, or event rentals (which can add 10–25% for nightclubs). Cost ratios are industry benchmarks for Texas MB-permit bars. Rent is estimated from submarket comps; property tax is from county public records pro-rated by square footage. Actual profit depends on lease terms, staffing, owner salary, and one-time costs.

Owner income estimator

Split likely net profit across ownership estimated

TABC licensee Marshie's LLC looking up officers…

Number of owners

Ownership split

Equal split (50% each)

Based on the "Most Likely" scenario net profit of $-150,592/year. Actual owner income depends on salary draws, distributions, debt service, and tax structure. Consult an accountant for actual income projections.

Acquisition value estimate

Based on most-likely scenario (~$-150,592 net) estimated

Revenue multiple

$68k–$109k

0.5–0.8× gross

SDE multiple

$-376k–$-527k

2.5–3.5× earnings

Cap rate

$-456k–$-602k

25–33%

Suggested range

$68k–$-527k

blended estimate

The numbers above are liquor-only: bar-style multiples applied to mixed-beverage receipts. They're the right answer for a pure bar/lounge — but for a restaurant, this is just one slice of total enterprise value (the bar program). See the food-business estimate below.

Full-business estimate · Restaurant / Bar

If you're buying the whole restaurant, not just the bar program

We estimate this restaurant / bar pulls $303,124–$545,624/yr in total revenue (your liquor portion of $136,406 is roughly 25–45% of the total per industry benchmarks). Applied to that estimated total: revenue multiple 0.30–0.50×, net margin 10–15%, SDE multiple 2.5–4.0× (restaurant comps, not bar comps).

Estimated total revenue

$303k–$546k

food + liquor + service

Estimated net (10–15%)

$30k–$82k

restaurant margin

Full-business value

$83k–$300k

blended rev × SDE

Confidence on this estimate is lower than the liquor-only valuation above — we're inferring food revenue from category averages, not from this specific operator's books. A serious buyer should request actual P&Ls + a Schedule C / 1120S.

Federal court history

Public records · last checked 2026-06-21

Lookup pending — check back tomorrow

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Financials

Executive Summary

Sales performance · last 12 months

Property & occupancy

Occupancy analysis

Profit scenarios

Owner income estimator

Acquisition value estimate

If you're buying the whole restaurant, not just the bar program

Federal court history