1515 DALLAS ST, Houston, TX 77010 · TABC MB880493
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Hearsay Discovery Green LLC is a mixed-beverage licensed establishment at 1515 DALLAS ST, Houston, Texas (TABC MB880493). Over the most recent 12 months it reported $1,064,755 in gross alcohol sales, averaging $88,730/month with a best month of $123,621. Sales mix: ~64% liquor · 15% beer · 21% wine. The building at this address is owned by ALH PROPERTIES NO FOURTEEN LP (197,193 sqft, $40,744,816 assessed value per county records). Applying Texas bar cost benchmarks yields an estimated annual net of approximately $260,240 (~24% margin). Acquisition value is estimated at $651k–$911k across revenue-multiple, SDE-multiple, and cap-rate methods. All revenue figures are gross mixed-beverage receipts as filed with the Texas Comptroller; they exclude cash income such as cover charges, game machines, or merchandise.
Texas Comptroller mixed-beverage gross receipts actual
County public records + submarket comps
Building (landlord parcel)
Hearsay Discovery Green LLC's share
All-in occupancy cost is 16.0% of gross revenue. Industry benchmark for healthy bars is 6–10%; 12–15% is typical for premium submarkets; above 18% is unsustainable without very strong margins elsewhere.
Texas bar cost model applied to $1,064,755 gross revenue estimated
Split likely net profit across ownership estimated
Based on most-likely scenario (~$260,240 net) estimated
Public records · last checked 2026-06-16
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