218 TRAVIS ST, Houston, TX 77002 · TABC MB690737
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Hearsay is a mixed-beverage licensed establishment at 218 TRAVIS ST, Houston, Texas (TABC MB690737). Over the most recent 12 months it reported $603,535 in gross alcohol sales, averaging $50,295/month with a best month of $65,138. Sales mix: ~69% liquor · 8% beer · 23% wine. The building at this address is owned by 218 TRAVIS LLC (2,500 sqft, $412,326 assessed value per county records). Applying Texas bar cost benchmarks yields an estimated annual net of approximately $171,047 (~28% margin). Acquisition value is estimated at $428k–$599k across revenue-multiple, SDE-multiple, and cap-rate methods. All revenue figures are gross mixed-beverage receipts as filed with the Texas Comptroller; they exclude cash income such as cover charges, game machines, or merchandise.
Texas Comptroller mixed-beverage gross receipts actual
County public records + submarket comps
Building (landlord parcel)
Hearsay's share
All-in occupancy cost is 12.1% of gross revenue. Industry benchmark for healthy bars is 6–10%; 12–15% is typical for premium submarkets; above 18% is unsustainable without very strong margins elsewhere.
Texas bar cost model applied to $603,535 gross revenue estimated
Split likely net profit across ownership estimated
Based on most-likely scenario (~$171,047 net) estimated
Public records · last checked 2026-07-09
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