3950 S TERMINAL RD TERM E GATE E19 SPACE 51, Houston, TX 77032 · TABC MB105784965
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Houston Wheel House @ E19 is a mixed-beverage licensed establishment at 3950 S TERMINAL RD TERM E GATE E19 SPACE 51, Houston, Texas (TABC MB105784965). Over the most recent 12 months it reported $1,088,451 in gross alcohol sales, averaging $90,704/month with a best month of $117,447. Sales mix: ~53% liquor · 35% beer · 12% wine. The building at this address is owned by CITY OF HOUSTON (WILL CLAYTON PKY) (103,132 sqft, $25,783,164 assessed value per county records). Applying Texas bar cost benchmarks yields an estimated annual net of approximately $234,621 (~22% margin). Acquisition value is estimated at $587k–$821k across revenue-multiple, SDE-multiple, and cap-rate methods. All revenue figures are gross mixed-beverage receipts as filed with the Texas Comptroller; they exclude cash income such as cover charges, game machines, or merchandise.
Texas Comptroller mixed-beverage gross receipts actual
County public records + submarket comps
Building (landlord parcel)
Houston Wheel House @ E19's share
All-in occupancy cost is 18.8% of gross revenue. Industry benchmark for healthy bars is 6–10%; 12–15% is typical for premium submarkets; above 18% is unsustainable without very strong margins elsewhere.
Texas bar cost model applied to $1,088,451 gross revenue estimated
Split likely net profit across ownership estimated
Based on most-likely scenario (~$234,621 net) estimated
Public records · last checked 2026-06-10
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