11240 MONTWOOD DR, El Paso, TX 79936 · TABC MB752624
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Jacks Beach House is a mixed-beverage licensed establishment at 11240 MONTWOOD DR, El Paso, Texas (TABC MB752624). Over the most recent 12 months it reported $788,057 in gross alcohol sales, averaging $65,671/month with a best month of $83,661. Sales mix: ~56% liquor · 44% beer · 0% wine. The building at this address is owned by MONTWOOD PAVILLIONS I L P (37,409 sqft, $8,015,000 assessed value per county records). Applying Texas bar cost benchmarks yields an estimated annual net of approximately $194,173 (~25% margin). Acquisition value is estimated at $485k–$680k across revenue-multiple, SDE-multiple, and cap-rate methods. All revenue figures are gross mixed-beverage receipts as filed with the Texas Comptroller; they exclude cash income such as cover charges, game machines, or merchandise.
Texas Comptroller mixed-beverage gross receipts actual
County public records + submarket comps
Building (landlord parcel)
Jacks Beach House's share
All-in occupancy cost is 15.8% of gross revenue. Industry benchmark for healthy bars is 6–10%; 12–15% is typical for premium submarkets; above 18% is unsustainable without very strong margins elsewhere.
Texas bar cost model applied to $788,057 gross revenue estimated
Split likely net profit across ownership estimated
Based on most-likely scenario (~$194,173 net) estimated
Public records · last checked 2026-07-02
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