3235 E CESAR CHAVEZ ST, Austin, TX 78702 · TABC MB862831
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Jacoby's Restaurant & Mercantile is a mixed-beverage licensed establishment at 3235 E CESAR CHAVEZ ST, Austin, Texas (TABC MB862831). Over the most recent 12 months it reported $541,303 in gross alcohol sales, averaging $45,109/month with a best month of $68,766. Sales mix: ~65% liquor · 9% beer · 26% wine. The building at this address is owned by MARATHON BOULEVARD LP (2,500 sqft, $2,669,075 assessed value per county records). Applying Texas bar cost benchmarks yields an estimated annual net of approximately $121,252 (~22% margin). Acquisition value is estimated at $303k–$424k across revenue-multiple, SDE-multiple, and cap-rate methods. All revenue figures are gross mixed-beverage receipts as filed with the Texas Comptroller; they exclude cash income such as cover charges, game machines, or merchandise.
Texas Comptroller mixed-beverage gross receipts actual
County public records + submarket comps
Building (landlord parcel)
Jacoby's Restaurant & Mercantile's share
All-in occupancy cost is 18.0% of gross revenue. Industry benchmark for healthy bars is 6–10%; 12–15% is typical for premium submarkets; above 18% is unsustainable without very strong margins elsewhere.
Texas bar cost model applied to $541,303 gross revenue estimated
Split likely net profit across ownership estimated
Based on most-likely scenario (~$121,252 net) estimated
We estimate this restaurant / bar pulls $1,202,896–$2,165,212/yr in total revenue (your liquor portion of $541,303 is roughly 25–45% of the total per industry benchmarks). Applied to that estimated total: revenue multiple 0.30–0.50×, net margin 10–15%, SDE multiple 2.5–4.0× (restaurant comps, not bar comps).
Confidence on this estimate is lower than the liquor-only valuation above — we're inferring food revenue from category averages, not from this specific operator's books. A serious buyer should request actual P&Ls + a Schedule C / 1120S.
Public records · last checked 2026-07-03
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