1004 S MIDKIFF RD, Midland, TX 79701 · TABC MB200056817
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La Cheve-Ceria is a mixed-beverage licensed establishment at 1004 S MIDKIFF RD, Midland, Texas (TABC MB200056817). Over the most recent 12 months it reported $1,917,160 in gross alcohol sales, averaging $159,763/month with a best month of $198,441. Sales mix: ~59% liquor · 41% beer · 0% wine. Applying Texas bar cost benchmarks yields an estimated annual net of approximately $538,626 (~28% margin). Acquisition value is estimated at $1,347k–$1,885k across revenue-multiple, SDE-multiple, and cap-rate methods. All revenue figures are gross mixed-beverage receipts as filed with the Texas Comptroller; they exclude cash income such as cover charges, game machines, or merchandise.
Texas Comptroller mixed-beverage gross receipts actual
County public records + submarket comps
Estimated occupancy heuristic
County property records couldn't be matched to this address. Occupancy is modeled from a revenue-based heuristic and is less accurate than a direct property record match.
Texas bar cost model applied to $1,917,160 gross revenue estimated
Split likely net profit across ownership estimated
Based on most-likely scenario (~$538,626 net) estimated
Public records · last checked 2026-06-02
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