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Financials

MB200133574
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San Marzano

3700 MCKINNEY AVE STE 148, Dallas, TX 75204 · TABC MB200133574

Mixed Beverage Dallas Market Enriched 2026-09-13
$311,296 Annual gross (L12M) ▼ 100.0% latest MoM Click for monthly detail
$28,300 Avg monthly ▼ 100.0% latest vs avg Click for monthly detail
~22% Est. net margin (likely) $69,730/yr est. net Click for cost model
$174k–$244k Est. acquisition range 0.67× annual gross (blended) Click for valuation methods
Liquor sales only — total revenue is higher
Every dollar on this page comes from Mixed Beverage Gross Receipts filings — the alcohol portion of total sales. For a Wine Bar, liquor is typically only 80–95% of total business revenue. Wine + spirits dominant. Estimated total revenue (rough): $327,680 – $389,120/year. Treat the valuation below as a screening estimate based on the alcohol portion alone.
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Executive Summary

Click to expand full narrative

San Marzano is a mixed-beverage licensed establishment at 3700 MCKINNEY AVE STE 148, Dallas, Texas (TABC MB200133574). Over the most recent 12 months it reported $311,296 in gross alcohol sales, averaging $28,300/month with a best month of $38,043. Sales mix: ~59% liquor · 5% beer · 35% wine. The building at this address is owned by USL 3700M OWNER LLC (606,518 sqft, $125,730,000 assessed value per county records). Applying Texas bar cost benchmarks yields an estimated annual net of approximately $69,730 (~22% margin). Acquisition value is estimated at $174k–$244k across revenue-multiple, SDE-multiple, and cap-rate methods. All revenue figures are gross mixed-beverage receipts as filed with the Texas Comptroller; they exclude cash income such as cover charges, game machines, or merchandise.

Sales performance · last 12 months

Texas Comptroller mixed-beverage gross receipts actual

Annual gross
$311,296
Avg monthly
$28,300
Best month
$38,043
Jun 2025
Sales mix
59% Liq
5% Beer · 35% Wine

Property & occupancy

County public records + submarket comps

Building (landlord parcel)

Record ID00C44890000100001
Property owner (landlord)USL 3700M OWNER LLC
Total building SF whole parcel — San Marzano is in STE 148606,518
San Marzano's footprint estimated — suite-level not on file 2,500 sf
Assessed value$125,730,000

San Marzano's share

Est. base rent ~$15/sqft/yr · 2,500 sqft · Class A $3,049/mo
NNN CAM / insurance$457/mo
NNN property tax$1,036/mo
Personal property tax own fixtures · Prop 99241015550000000 $127/mo
Total occupancy $4,669/mo

Occupancy analysis

All-in occupancy cost is 18.0% of gross revenue. Industry benchmark for healthy bars is 6–10%; 12–15% is typical for premium submarkets; above 18% is unsustainable without very strong margins elsewhere.

Profit scenarios

Texas bar cost model applied to $311,296 gross revenue estimated

Best Case
No kitchen, efficient staffing, favorable lease
~32%
Revenue$311,296
COGS (24%)−$74,711
Labor (14%)−$43,581
Occupancy−$50,430
TX MB gross tax (6.7%)−$20,857
Utilities / ins / mktg (8%)−$24,904
Card surcharge net+$3,424
Net profit $100,237
Most Likely
Typical bar, light food program, full two-shift staffing
~22%
Revenue$311,296
COGS (27%)−$84,050
Labor (17%)−$52,920
Occupancy−$56,033
TX MB gross tax (6.7%)−$20,857
Utilities / ins / mktg (10%)−$31,130
Card surcharge net+$3,424
Net profit $69,730
Stressed
Heavy food, larger crew, higher rent
~11%
Revenue$311,296
COGS (30%)−$93,389
Labor (22%)−$68,485
Occupancy−$61,637
TX MB gross tax (6.7%)−$20,857
Utilities / ins / mktg (12%)−$37,356
Card surcharge net+$3,424
Net profit $32,997
Disclaimer: Revenue is mixed-beverage gross receipts from the Texas Comptroller — it does not include cash income like door charges, game machines, merchandise, or event rentals (which can add 10–25% for nightclubs). Cost ratios are industry benchmarks for Texas MB-permit bars. Rent is estimated from submarket comps; property tax is from county public records pro-rated by square footage. Actual profit depends on lease terms, staffing, owner salary, and one-time costs.

Owner income estimator

Split likely net profit across ownership estimated

TABC licensee San Marzano LLC looking up officers…
2
Equal split (50% each)
Based on the "Most Likely" scenario net profit of $69,730/year. Actual owner income depends on salary draws, distributions, debt service, and tax structure. Consult an accountant for actual income projections.

Acquisition value estimate

Based on most-likely scenario (~$69,730 net) estimated

Revenue multiple
$156k–$249k
0.5–0.8× gross
SDE multiple
$174k–$244k
2.5–3.5× earnings
Cap rate
$211k–$279k
25–33%
Suggested range
$174k–$244k
blended estimate
The numbers above are liquor-only: bar-style multiples applied to mixed-beverage receipts. They're the right answer for a pure bar/lounge — but for a restaurant, this is just one slice of total enterprise value (the bar program). See the food-business estimate below.