← Shifty's Bar /

Financials

MB200148769
Dashboard › Shifty's Bar › Financial Intelligence

Shifty's Bar

212 1/2 E MILLS AVE STE A, El Paso, TX 79901 · TABC MB200148769

Mixed Beverage El Paso Market Enriched 2026-06-18
$901,181 Annual gross (L12M) ▼ 24.1% latest MoM Click for monthly detail
$75,098 Avg monthly ▼ 0.4% latest vs avg Click for monthly detail
~23% Est. net margin (likely) $209,869/yr est. net Click for cost model
$525k–$735k Est. acquisition range 0.70× annual gross (blended) Click for valuation methods
Liquor sales only — total revenue is higher
Every dollar on this page comes from Mixed Beverage Gross Receipts filings — the alcohol portion of total sales. For a Bar, liquor is typically only 90–100% of total business revenue. Mostly liquor — our number is ~total revenue. Estimated total revenue (rough): $901,181 – $1,001,312/year. Treat the valuation below as a screening estimate based on the alcohol portion alone.
← Back to Shifty's Bar My bars

Executive Summary

Click to expand full narrative

Shifty's Bar is a mixed-beverage licensed establishment at 212 1/2 E MILLS AVE STE A, El Paso, Texas (TABC MB200148769). Over the most recent 12 months it reported $901,181 in gross alcohol sales, averaging $75,098/month with a best month of $98,478. Sales mix: ~50% liquor · 50% beer · 0% wine. The building at this address is owned by GEORGE R DIPP 2021 SPOUSAL LIFETIME ACCESS TRUST (15,393 sqft, $4,100,000 assessed value per county records). Applying Texas bar cost benchmarks yields an estimated annual net of approximately $209,869 (~23% margin). Acquisition value is estimated at $525k–$735k across revenue-multiple, SDE-multiple, and cap-rate methods. All revenue figures are gross mixed-beverage receipts as filed with the Texas Comptroller; they exclude cash income such as cover charges, game machines, or merchandise.

Sales performance · last 12 months

Texas Comptroller mixed-beverage gross receipts actual

Annual gross
$901,181
Avg monthly
$75,098
Best month
$98,478
Mar 2026
Sales mix
50% Liq
50% Beer · 0% Wine

Property & occupancy

County public records + submarket comps

Building (landlord parcel)

Record ID336865
Property owner (landlord)GEORGE R DIPP 2021 SPOUSAL LIFETIME ACCESS TRUST
Total building SF whole parcel — Shifty's Bar is in STE A15,393
Shifty's Bar's footprint estimated — suite-level not on file 3,500 sf
Assessed value$4,100,000

Shifty's Bar's share

Est. base rent ~$32/sqft/yr · 3,500 sqft · Class A $9,322/mo
NNN CAM / insurance$1,398/mo
NNN property tax$1,942/mo
Personal property tax est — no BPP record $188/mo
Total occupancy $12,851/mo

Occupancy analysis

All-in occupancy cost is 17.1% of gross revenue. Industry benchmark for healthy bars is 6–10%; 12–15% is typical for premium submarkets; above 18% is unsustainable without very strong margins elsewhere.

Profit scenarios

Texas bar cost model applied to $901,181 gross revenue estimated

Best Case
No kitchen, efficient staffing, favorable lease
~33%
Revenue$901,181
COGS (24%)−$216,283
Labor (14%)−$126,165
Occupancy−$138,788
TX MB gross tax (6.7%)−$60,379
Utilities / ins / mktg (8%)−$72,094
Card surcharge net+$9,913
Net profit $297,384
Most Likely
Typical bar, light food program, full two-shift staffing
~23%
Revenue$901,181
COGS (27%)−$243,319
Labor (17%)−$153,201
Occupancy−$154,208
TX MB gross tax (6.7%)−$60,379
Utilities / ins / mktg (10%)−$90,118
Card surcharge net+$9,913
Net profit $209,869
Stressed
Heavy food, larger crew, higher rent
~12%
Revenue$901,181
COGS (30%)−$270,354
Labor (22%)−$198,260
Occupancy−$169,629
TX MB gross tax (6.7%)−$60,379
Utilities / ins / mktg (12%)−$108,142
Card surcharge net+$9,913
Net profit $104,330
Disclaimer: Revenue is mixed-beverage gross receipts from the Texas Comptroller — it does not include cash income like door charges, game machines, merchandise, or event rentals (which can add 10–25% for nightclubs). Cost ratios are industry benchmarks for Texas MB-permit bars. Rent is estimated from submarket comps; property tax is from county public records pro-rated by square footage. Actual profit depends on lease terms, staffing, owner salary, and one-time costs.

Owner income estimator

Split likely net profit across ownership estimated

TABC licensee French Fry's LLC looking up officers…
1
Equal split (50% each)
Based on the "Most Likely" scenario net profit of $209,869/year. Actual owner income depends on salary draws, distributions, debt service, and tax structure. Consult an accountant for actual income projections.

Acquisition value estimate

Based on most-likely scenario (~$209,869 net) estimated

Revenue multiple
$451k–$721k
0.5–0.8× gross
SDE multiple
$525k–$735k
2.5–3.5× earnings
Cap rate
$636k–$839k
25–33%
Suggested range
$525k–$735k
blended estimate
The numbers above are liquor-only: bar-style multiples applied to mixed-beverage receipts. They're the right answer for a pure bar/lounge — but for a restaurant, this is just one slice of total enterprise value (the bar program). See the food-business estimate below.

Federal court history

Public records · last checked 2026-07-02

No federal lawsuits — past or pending