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Financials

MB749288
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The Salty Dog Bar And Grill

2004 N VALLEY MILLS DR, Waco, TX 76710 · TABC MB749288

Mixed Beverage Waco Market Enriched 2026-06-19
$833,923 Annual gross (L12M) ▼ 6.3% latest MoM Click for monthly detail
$69,494 Avg monthly ▼ 3.6% latest vs avg Click for monthly detail
~28% Est. net margin (likely) $234,291/yr est. net Click for cost model
$586k–$820k Est. acquisition range 0.84× annual gross (blended) Click for valuation methods
Liquor sales only — total revenue is higher
Every dollar on this page comes from Mixed Beverage Gross Receipts filings — the alcohol portion of total sales. For a Restaurant / Bar, liquor is typically only 25–45% of total business revenue. Restaurant. Total revenue is typically 2–4× our liquor figure. Estimated total revenue (rough): $1,853,162 – $3,335,692/year. Treat the valuation below as a screening estimate based on the alcohol portion alone.
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Executive Summary

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The Salty Dog Bar And Grill is a mixed-beverage licensed establishment at 2004 N VALLEY MILLS DR, Waco, Texas (TABC MB749288). Over the most recent 12 months it reported $833,923 in gross alcohol sales, averaging $69,494/month with a best month of $77,616. Sales mix: ~52% liquor · 43% beer · 5% wine. Applying Texas bar cost benchmarks yields an estimated annual net of approximately $234,291 (~28% margin). Acquisition value is estimated at $586k–$820k across revenue-multiple, SDE-multiple, and cap-rate methods. All revenue figures are gross mixed-beverage receipts as filed with the Texas Comptroller; they exclude cash income such as cover charges, game machines, or merchandise.

Sales performance · last 12 months

Texas Comptroller mixed-beverage gross receipts actual

Annual gross
$833,923
Avg monthly
$69,494
Best month
$77,616
Oct 2025
Sales mix
52% Liq
43% Beer · 5% Wine

Property & occupancy

County public records + submarket comps

Detailed property records not available for this location. Occupancy below uses submarket heuristics only.

Estimated occupancy heuristic

Est. base rent (10.5% of gross)$7,297/mo
NNN CAM / insurance$1,095/mo
Total occupancy$8,551/mo

Note

County property records couldn't be matched to this address. Occupancy is modeled from a revenue-based heuristic and is less accurate than a direct property record match.

Profit scenarios

Texas bar cost model applied to $833,923 gross revenue estimated

Best Case
No kitchen, efficient staffing, favorable lease
~37%
Revenue$833,923
COGS (24%)−$200,142
Labor (14%)−$116,749
Occupancy−$92,353
TX MB gross tax (6.7%)−$55,873
Utilities / ins / mktg (8%)−$66,714
Card surcharge net+$9,173
Net profit $311,266
Most Likely
Typical bar, light food program, full two-shift staffing
~28%
Revenue$833,923
COGS (27%)−$225,159
Labor (17%)−$141,767
Occupancy−$102,614
TX MB gross tax (6.7%)−$55,873
Utilities / ins / mktg (10%)−$83,392
Card surcharge net+$9,173
Net profit $234,291
Stressed
Heavy food, larger crew, higher rent
~17%
Revenue$833,923
COGS (30%)−$250,177
Labor (22%)−$183,463
Occupancy−$112,876
TX MB gross tax (6.7%)−$55,873
Utilities / ins / mktg (12%)−$100,071
Card surcharge net+$9,173
Net profit $140,637
Disclaimer: Revenue is mixed-beverage gross receipts from the Texas Comptroller — it does not include cash income like door charges, game machines, merchandise, or event rentals (which can add 10–25% for nightclubs). Cost ratios are industry benchmarks for Texas MB-permit bars. Rent is estimated from submarket comps; property tax is from county public records pro-rated by square footage. Actual profit depends on lease terms, staffing, owner salary, and one-time costs.

Owner income estimator

Split likely net profit across ownership estimated

TABC licensee Crook's Dog House INC looking up officers…
1
Equal split (50% each)
Based on the "Most Likely" scenario net profit of $234,291/year. Actual owner income depends on salary draws, distributions, debt service, and tax structure. Consult an accountant for actual income projections.

Acquisition value estimate

Based on most-likely scenario (~$234,291 net) estimated

Revenue multiple
$417k–$667k
0.5–0.8× gross
SDE multiple
$586k–$820k
2.5–3.5× earnings
Cap rate
$710k–$937k
25–33%
Suggested range
$586k–$820k
blended estimate
The numbers above are liquor-only: bar-style multiples applied to mixed-beverage receipts. They're the right answer for a pure bar/lounge — but for a restaurant, this is just one slice of total enterprise value (the bar program). See the food-business estimate below.
Full-business estimate · Restaurant / Bar

If you're buying the whole restaurant, not just the bar program

We estimate this restaurant / bar pulls $1,853,162–$3,335,692/yr in total revenue (your liquor portion of $833,923 is roughly 25–45% of the total per industry benchmarks). Applied to that estimated total: revenue multiple 0.30–0.50×, net margin 10–15%, SDE multiple 2.5–4.0× (restaurant comps, not bar comps).

Estimated total revenue
$1,853k–$3,336k
food + liquor + service
Estimated net (10–15%)
$185k–$500k
restaurant margin
Full-business value
$510k–$1,835k
blended rev × SDE

Confidence on this estimate is lower than the liquor-only valuation above — we're inferring food revenue from category averages, not from this specific operator's books. A serious buyer should request actual P&Ls + a Schedule C / 1120S.

Federal court history

Public records · last checked 2026-06-04

Lookup pending — check back tomorrow

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