311 S OAK ST STE 108, Roanoke, TX 76262 · TABC MB106847935
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Wise Guys Pizzeria is a mixed-beverage licensed establishment at 311 S OAK ST STE 108, Roanoke, Texas (TABC MB106847935). Over the most recent 12 months it reported $143,024 in gross alcohol sales, averaging $11,919/month with a best month of $16,343. Sales mix: ~28% liquor · 63% beer · 8% wine. The building at this address is owned by OAK IN ROANOKE LLC (27,946 sqft, $4,700,855 assessed value per county records). Applying Texas bar cost benchmarks yields an estimated annual net of approximately $32,037 (~22% margin). Acquisition value is estimated at $80k–$112k across revenue-multiple, SDE-multiple, and cap-rate methods. All revenue figures are gross mixed-beverage receipts as filed with the Texas Comptroller; they exclude cash income such as cover charges, game machines, or merchandise.
Texas Comptroller mixed-beverage gross receipts actual
County public records + submarket comps
Building (landlord parcel)
Wise Guys Pizzeria's share
All-in occupancy cost is 18.0% of gross revenue. Industry benchmark for healthy bars is 6–10%; 12–15% is typical for premium submarkets; above 18% is unsustainable without very strong margins elsewhere.
Texas bar cost model applied to $143,024 gross revenue estimated
Split likely net profit across ownership estimated
Based on most-likely scenario (~$32,037 net) estimated
We estimate this pizza restaurant pulls $572,096–$1,430,240/yr in total revenue (your liquor portion of $143,024 is roughly 10–25% of the total per industry benchmarks). Applied to that estimated total: revenue multiple 0.30–0.50×, net margin 10–15%, SDE multiple 2.5–4.0× (restaurant comps, not bar comps).
Confidence on this estimate is lower than the liquor-only valuation above — we're inferring food revenue from category averages, not from this specific operator's books. A serious buyer should request actual P&Ls + a Schedule C / 1120S.
Public records · last checked 2026-06-21
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