The bar reported $5,031 in receipts for the latest month, a bit under its 12‑month average of $5,524. These figures place First Watch Sienna squarely within the revenue range common to Texas bars in Missouri City.
Based on trailing-12-month gross of $64,799, applying contribution margins of -5–32% and EBITDA multiples of 2.25–3.75×. Confidence: low. Not a formal appraisal — anchor for diligence conversations.
| Month | Total | Liquor | Beer | Wine | MoM |
|---|---|---|---|---|---|
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FIRST WATCH SIENNA is a Mixed Beverage located in MISSOURI CITY, Texas. In August 2026, it reported $5,031 in total mixed beverage sales. Its average monthly sales over the last 12 months were $5,400. Its highest-grossing month in that period was October 2025 with $6,412 in sales. Sales have decreased by 26% compared to earlier in the period. Its sales mix is approximately 75% liquor, 0% beer, and 25% wine. The establishment currently holds an Active TABC license. Its BoozeReports audit risk score is rated medium based on some irregular sales patterns or minor compliance issues.
9004 SIENNA CROSSING DR STE 200, MISSOURI CITY, TX 77459
Comparative gross-receipt heatmap for permits within ~1 mile. Brighter = higher monthly receipts.
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“I’ve been to this location a few times now. The staff are so very sweet and friendly! Mary K was our server and she was so patient with the 2 indecisive and picky high school girls (my daughter and her friend) I brought with me! She checked on us and made sure we had everything we needed. My go to since day 1 has been the Chickichanga! It’s my favorite!! The potatoes are very well seasoned and flavorful. My...”
“We waited max about 10 minutes . The service was excellent , Katherine was our server. She started off very welcoming, suggested a couple of dishes. She made us feel included and was able to talk to my family in English and Spanish without us needed to translate. She made sure we had everything we needed and wanted , checking in periodically and catering us throughout the experience.The food came out quickly and...”
“Amazing Service and Delicious Food! I had a wonderful experience at First Watch! I ordered my food online and completely messed up my own order by mistake. When I arrived to pick it up and realized what I did, the staff was incredibly kind and understanding. They immediately remade everything correctly, nice and quickly, without any hesitation. The food was absolutely delicious, but the customer service was the...”
“Really liked the egg benedict! The place was neat and clean. Sevice was nice and attentive. Coffee was just fine. The wait time was around 20min on a busy weekend, which might be because of the busy hour. But overall it was a good experience, will definetly visit again.”
“Food did not taste good. When the food was brought out as shown in the pictures there was hardly any protein. The manager was nice enough to bring out extra set of protein portions for the meal ordered. Overall did not like the quality and service.”
Aggregated from public reviews. Cached locally; may lag the live source by up to a week.