Parlay Sports Club

3309 MCKINNEY AVE, Dallas, TX 75204 · Dallas County
Latest receipts
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Trailing 12
$1.13M
…
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All-time peak
$369K
Dec 2014
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Liquor split
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Per open day
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est. 30 days
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How they stack up

In Dallas
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In ZIP 75204
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In Dallas County
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Statewide
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Source: BoozeReports.com provides Texas bar, restaurant, and alcohol permit intelligence — including mixed beverage sales, license details, compliance signals, violations, ownership, and estimated business value.
Plain-text summary (for AI / quick reference)
Business name: Parlay Sports Club
City: Dallas, TX · Dallas County
Address: 3309 Mckinney Ave, TX 75204
TABC permit number: MB869021
Owner / operator: Bhps Operations, LLC
Trailing 12-month mixed beverage receipts: $1,126,797
Estimated business value: $527,801 (midpoint, EBITDA-multiple model)
Source: BoozeReports.com — Texas bar & alcohol-permit intelligence platform.
Parlay Sports Club reported $0 in April 2018.

Trailing-12 receipts: $1.13M (0.0% YoY, 0.0% MoM). Clean compliance record. Located in Dallas.

What is this bar worth?

Back-of-envelope · Pro only
Low (-5% margin)
$208K
2.25× EBITDA
Mid (14% margin)Likely
$528K
3.0× EBITDA
High (32% margin)
$1.3M
3.75× EBITDA
Pro · valuation
Acquisition-grade estimate.
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Based on trailing-12-month gross of $1,126,797, applying contribution margins of -5–32% and EBITDA multiples of 2.25–3.75×. Confidence: low. Not a formal appraisal — anchor for diligence conversations.

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Sales history · monthly gross receipts

Monthly filings · last 12

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Month Total Liquor Beer Wine MoM
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About this establishment

PARLAY SPORTS CLUB is a Mixed Beverage located in DALLAS, Texas. Its average monthly sales over the last 11 months were $102,436. Its highest-grossing month in that period was September 2017 with $181,235 in sales. Sales have decreased by 22% compared to earlier in the period. Its sales mix is approximately 77% liquor, 12% beer, and 11% wine. Its BoozeReports audit risk score is rated medium based on some irregular sales patterns or minor compliance issues.

ZIP 75204 performance

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Location

3309 MCKINNEY AVE
DALLAS, TX 75204
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License

Permit typeMixed Beverage
NumberMB869021
First filing2014-04-30
Sales tax filingCurrent
Entity registeredNot found
Franchise tax Below No Tax Due threshold
Officers Chris Beardon Member
Mark Beardon Member
Sibling entities
5 other venues share an officer
Wade'S Landing · Rockwall
via Mark Beardon (Managing P)
Sunset Lounge · Flower Mound
via Mark Beardon (Managing Member)
Felix Culpa · Dallas
via Mark Beardon (Managing M)
Ill Minster Pub · Dallas
via Mark Beardon (Member)
The Globe Riverfront, Llc · Dallas
via Mark Beardon (Manager)
Inferred from shared officer / manager filings — not a confirmed parent relationship.

Audit risk

M
MEDIUM
1 factor flagged
  • $0 filed in a month with avg baseline $104,973/mo
Sales-tax cross-check
Sales-tax filings $1,126,806 vs gross $1,126,797 over 11 overlapping months — filings match (gap 0.0%).
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Federal court history

Public records
Lookup pending — check back tomorrow
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Peer comparison

Dallas
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Location · PARLAY SPORTS CLUB

3309 MCKINNEY AVE, DALLAS, TX 75204

Heatmap · ZIP 75204

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Comparative gross-receipt heatmap for permits within ~1 mile. Brighter = higher monthly receipts.

ZIP 75204 rankings

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