County · Texas

San Marcos · mixed-beverage receipts

TABC-licensed bars and restaurants in San Marcos report monthly mixed-beverage receipts to the Texas Comptroller. Latest filing month is August 2026.

San Marcos highlighted · hover any county for monthly receipts, click to navigate.
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12-mo receipts
$38.3M
trailing 12 months
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Bars reporting
96
active permits
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Avg per bar
$33,247
avg monthly
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MoM change
+13.8%
+4.5% YoY
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Latest month
August 2026
most recent filing
Source: BoozeReports.com provides Texas bar, restaurant, and alcohol-permit intelligence — including mixed beverage sales, license details, compliance signals, violations, ownership, and estimated business value. This page covers a Texas county / city profile: county-level mixed beverage receipts, top bars, ZIP-level density, peer comparisons, and trends.
AI
San Marcos Bar Sales Rise

98 licensed bars in San Marcos reported $47M in trailing 12 months. Latest-month receipts increased 13.8% from the prior month and 4.5% from the same month last year.

Vs other Texas cities

Top bars in San Marcos

# Bar City Revenue MoM YoY
01
Zelicks
San Marcos
$159,878 +4.8% -16.5%
02
Freddy C's Lounge/wildfiresmtx
San Marcos
$148,668 +10.9% +33.6%
03
Logies On The Square
San Marcos
$145,241 +3.8% +3.4%
04
Chimy's San Marcos
San Marcos
$130,787 +8.9% -5.1%
05
Black Rabbit Saloon / Shade Rooftop Patio
San Marcos
$115,289 +7.5% +18.6%
06
The Vault
San Marcos
$102,854 +228.4% +23.6%
07
54th Street
San Marcos
$94,732 +0.2% -3.3%
08
Mayloo's
San Marcos
$93,146 +34.8% -5.7%
09
Axis
San Marcos
$91,391 +29.6% -13.7%
10
The I Dont Know Bar
San Marcos
$90,779 -6.3% -4.8%

About San Marcos mixed-beverage data

This page tracks 96 TABC-licensed venues in San Marcos, Texas that report gross mixed-beverage receipts to the Texas Comptroller each month under Tax Code §183.043. Across the trailing twelve months ending August 2026, these venues recorded $38.3M in combined liquor, wine, and beer sales — an average of $33,247 per venue per month.

The data above covers every permit type that owes mixed-beverage gross-receipts tax: bars and lounges, restaurants with bar service, hotels, private clubs, breweries with on-premise sales, and caterers. Numbers are sourced directly from the monthly Comptroller filing drop, which is published on or around the 20th of each month for the prior reporting period — so August 2026 is the most recent complete dataset available. We exclude in-progress months until at least 13,000 statewide filings have arrived to avoid showing partial totals.

Use this page to benchmark a San Marcos bar against the citywide trend line and the statewide average per-venue receipts, scan the top-revenue venues, drill into individual ZIP-level activity, or compare San Marcos to similar-sized Texas cities below. Click any bar row to see that operator's full filing history, address, and compliance record.