The bar recorded $133,294 in sales for the most recent month, which is modestly below its 12‑month average of $169,984, yet it remains competitive among Trophy Club's Texas‑style venues. Located at 2980 E Highway 114, its performance aligns with typical local peers.
Based on trailing-12-month gross of $2,032,689, applying contribution margins of -5–32% and EBITDA multiples of 2.25–3.75×. Confidence: low. Not a formal appraisal — anchor for diligence conversations.
| Month | Total | Liquor | Beer | Wine | MoM |
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HG SPLY CO / STANDARD SERVICE / LEELA'S WINE BAR is a Mixed Beverage located in TROPHY CLUB, Texas. In September 2026, it reported $130,138 in total mixed beverage sales. Its average monthly sales over the last 12 months were $169,391. Its highest-grossing month in that period was December 2025 with $272,347 in sales. Sales have decreased by 37% compared to earlier in the period. Its sales mix is approximately 66% liquor, 16% beer, and 18% wine. The establishment currently holds an Active TABC license. Its BoozeReports audit risk score is rated low with no significant compliance concerns detected.
2980 E HIGHWAY 114, TROPHY CLUB, TX 76262
Comparative gross-receipt heatmap for permits within ~1 mile. Brighter = higher monthly receipts.
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“This location was much roomier than other locations I have been to. I liked the ease between choosing seating outside vs. inside. There are plenty of seating options and parking availability. The staff was very attentive and kind to me. The music was at the perfect volume and the atmosphere was not overstimulating, quite relaxing. I ordered the Seared Tuna with Street Corn and Honey-Garlic Brussels, delicious and...”
“A fairly typical destination that passes off as fusion/sport/pub in that price bracket. Think mix of indoor, outdoor seating, with clubby leather accents/corners, large screen in some areas, and you got it. It's has something for everyone. Food is average for the price point. Service is decent. Ample parking and accessibility, being just off 114.”
“Ambience and staff is very good and attentive Although I tried their backyard burger (grass fed beef burger) asked for it well done with chipotle mayo (no mayo was put on it) but that wasn’t the problem… I took a few bites and the burger meat tasted like straight up GRASS. I swear I could taste the grass the cow ate.. idk it was weird. I told the waiter and she was nice and offered to get the manager but tbh I...”
“We wanted to try this restaurant in the Dallas location, but we were closer to this location. This place is cute. Best to make a reservation for the indoor dining space. We sat outside under the warm heaters at the end of December. It was both cozy and refreshing. Seems to have a big bar scene, so we went early with our kid. Will D was an amazing server. He helped us with our low sodium accommodation. He...”
“Our corporate team dinner at this location was stellar. Everything ran seamlessly with no long wait times. Our servers, Erin, Jaylynn, and Miles, were well prepared and ready to go. They handled our group with attentiveness and great attention to detail, all while being genuinely kind and professional. The menu offered a great balance of options, including accommodations for dietary restrictions within our team....”
Aggregated from public reviews. Cached locally; may lag the live source by up to a week.