In August 2026 the location recorded $23,742 in sales, falling short of its 12‑month average of $25,822. This places the bar near the lower end of typical Texas peer performance in Horizon City, reflecting a modest but stable market position.
Based on trailing-12-month gross of $311,650, applying contribution margins of -5–32% and EBITDA multiples of 2.25–3.75×. Confidence: low. Not a formal appraisal — anchor for diligence conversations.
| Month | Total | Liquor | Beer | Wine | MoM |
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APPLEBEE'S NEIGHBORHOOD GRILL + BAR #78088 is a Mixed Beverage located in HORIZON CITY, Texas. In September 2026, it reported $24,857 in total mixed beverage sales. Its average monthly sales over the last 12 months were $25,971. Its highest-grossing month in that period was May 2026 with $29,437 in sales. Sales have remained relatively stable. Its sales mix is approximately 46% liquor, 53% beer, and 1% wine. The establishment currently holds an Active TABC license. Its BoozeReports audit risk score is rated low with no significant compliance concerns detected.
12271 EASTLAKE BLVD, HORIZON CITY, TX 79928
Comparative gross-receipt heatmap for permits within ~1 mile. Brighter = higher monthly receipts.
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“Had a great experience at Applebee’s. The food came out hot and fresh, the service was friendly and attentive, and the atmosphere was relaxed and welcoming. Everything was timely, and the staff made sure we were taken care of. Definitely a solid spot for a casual meal—I’ll be back.”
“I recently visited Applebee's and had the absolute pleasure of being served by Teilor, and I felt compelled to share what a truly fantastic experience it was. From the moment we sat down, Teilor was incredibly kind, attentive, and genuinely enthusiastic. She didn't just take our order, she went above and beyond to ensure everything was perfect, anticipating our needs before we even had to ask. Whether it was...”
“I had such a great experience, and a big part of that was our waiter, Jesus Velez. He was super attentive, kind, and made sure we had everything we needed the whole time. He checked in on us without being overwhelming and had such a positive attitude. You can tell he genuinely cares about his job and his customers.”
“I'm sorry but the food was not good. I ordered chicken parm with Alfredo, chicken had about a teaspoon of marinara sauce on top. Heavily seasoned on the plate but the chicken itself was bland. The Alfredo pasta was actually cold and tasted odd. I couldn't even finish the meal and chicken parm is literally my favorite meal. Bummer too, I worked all day and was looking forward to a good meal instead of fast food or...”
“Great sirloin steak today. Thank you Jennifer for the great and attentive service today. We will definitely be back for the service and food.”
Aggregated from public reviews. Cached locally; may lag the live source by up to a week.