Courtyard By Marriott Downtown Dallas/Reunion District

310 S HOUSTON ST, Dallas, TX 75202 · TABC MB106192226

Mixed Beverage Dallas Market Enriched 2026-07-12
$251,386 Annual gross (L12M) ▲ 44.9% latest MoM Click for monthly detail
$20,949 Avg monthly ▲ 40.9% latest vs avg Click for monthly detail
~22% Est. net margin (likely) $56,310/yr est. net Click for cost model
$141k–$197k Est. acquisition range 0.67× annual gross (blended) Click for valuation methods
Liquor sales only — total revenue is higher
Every dollar on this page comes from Mixed Beverage Gross Receipts filings — the alcohol portion of total sales. For a Hotel Bar, liquor is typically only 70–90% of total business revenue. Mostly liquor program. Estimated total revenue (rough): $279,318 – $359,123/year. Treat the valuation below as a screening estimate based on the alcohol portion alone.
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Executive Summary

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Courtyard By Marriott Downtown Dallas/Reunion District is a mixed-beverage licensed establishment at 310 S HOUSTON ST, Dallas, Texas (TABC MB106192226). Over the most recent 12 months it reported $251,386 in gross alcohol sales, averaging $20,949/month with a best month of $29,524. Sales mix: ~65% liquor · 23% beer · 11% wine. The building at this address is owned by CHATHAM DALLAS DT LLC (98,160 sqft, $20,089,090 assessed value per county records). Applying Texas bar cost benchmarks yields an estimated annual net of approximately $56,310 (~22% margin). Acquisition value is estimated at $141k–$197k across revenue-multiple, SDE-multiple, and cap-rate methods. All revenue figures are gross mixed-beverage receipts as filed with the Texas Comptroller; they exclude cash income such as cover charges, game machines, or merchandise.

Sales performance · last 12 months

Texas Comptroller mixed-beverage gross receipts actual

Annual gross
$251,386
Avg monthly
$20,949
Best month
$29,524
May 2026
Sales mix
65% Liq
23% Beer · 11% Wine

Property & occupancy

County public records + submarket comps

Building (landlord parcel)

Record ID000024002205B0000
Property owner (landlord)CHATHAM DALLAS DT LLC
Total building SF98,160
Assessed value$20,089,090

Courtyard By Marriott Downtown Dallas/Reunion District's share

Est. base rent ~$11/sqft/yr · 2,500 sqft · Class A $2,314/mo
NNN CAM / insurance$347/mo
NNN property tax$1,023/mo
Personal property tax own fixtures · Prop 99920840000229700 $86/mo
Total occupancy $3,771/mo

Occupancy analysis

All-in occupancy cost is 18.0% of gross revenue. Industry benchmark for healthy bars is 6–10%; 12–15% is typical for premium submarkets; above 18% is unsustainable without very strong margins elsewhere.

Profit scenarios

Texas bar cost model applied to $251,386 gross revenue estimated

Best Case
No kitchen, efficient staffing, favorable lease
~32%
Revenue$251,386
COGS (24%)−$60,333
Labor (14%)−$35,194
Occupancy−$40,725
TX MB gross tax (6.7%)−$16,843
Utilities / ins / mktg (8%)−$20,111
Card surcharge net+$2,765
Net profit $80,946
Most Likely
Typical bar, light food program, full two-shift staffing
~22%
Revenue$251,386
COGS (27%)−$67,874
Labor (17%)−$42,736
Occupancy−$45,249
TX MB gross tax (6.7%)−$16,843
Utilities / ins / mktg (10%)−$25,139
Card surcharge net+$2,765
Net profit $56,310
Stressed
Heavy food, larger crew, higher rent
~11%
Revenue$251,386
COGS (30%)−$75,416
Labor (22%)−$55,305
Occupancy−$49,774
TX MB gross tax (6.7%)−$16,843
Utilities / ins / mktg (12%)−$30,166
Card surcharge net+$2,765
Net profit $26,647
Disclaimer: Revenue is mixed-beverage gross receipts from the Texas Comptroller — it does not include cash income like door charges, game machines, merchandise, or event rentals (which can add 10–25% for nightclubs). Cost ratios are industry benchmarks for Texas MB-permit bars. Rent is estimated from submarket comps; property tax is from county public records pro-rated by square footage. Actual profit depends on lease terms, staffing, owner salary, and one-time costs.

Owner income estimator

Split likely net profit across ownership estimated

TABC licensee Chatham Dallas Dt Leaseco LLC looking up officers…
3
Equal split (50% each)
Based on the "Most Likely" scenario net profit of $56,310/year. Actual owner income depends on salary draws, distributions, debt service, and tax structure. Consult an accountant for actual income projections.

Acquisition value estimate

Based on most-likely scenario (~$56,310 net) estimated

Revenue multiple
$126k–$201k
0.5–0.8× gross
SDE multiple
$141k–$197k
2.5–3.5× earnings
Cap rate
$171k–$225k
25–33%
Suggested range
$141k–$197k
blended estimate
The numbers above are liquor-only: bar-style multiples applied to mixed-beverage receipts. They're the right answer for a pure bar/lounge — but for a restaurant, this is just one slice of total enterprise value (the bar program). See the food-business estimate below.

Federal court history

Public records · last checked 2026-06-01

No federal lawsuits — past or pending