737 PRESTON ST, Houston, TX 77002 · TABC MB200112969
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Hearsay Market Square Tower LLC is a mixed-beverage licensed establishment at 737 PRESTON ST, Houston, Texas (TABC MB200112969). Over the most recent 12 months it reported $415,761 in gross alcohol sales, averaging $34,647/month with a best month of $45,904. Sales mix: ~71% liquor · 8% beer · 21% wine. The building at this address is owned by BLOCK 42 OWNER LLC (830,270 sqft, $160,632,333 assessed value per county records). Applying Texas bar cost benchmarks yields an estimated annual net of approximately $99,537 (~24% margin). Acquisition value is estimated at $249k–$348k across revenue-multiple, SDE-multiple, and cap-rate methods. All revenue figures are gross mixed-beverage receipts as filed with the Texas Comptroller; they exclude cash income such as cover charges, game machines, or merchandise.
Texas Comptroller mixed-beverage gross receipts actual
County public records + submarket comps
Building (landlord parcel)
Hearsay Market Square Tower LLC's share
All-in occupancy cost is 16.5% of gross revenue. Industry benchmark for healthy bars is 6–10%; 12–15% is typical for premium submarkets; above 18% is unsustainable without very strong margins elsewhere.
Texas bar cost model applied to $415,761 gross revenue estimated
Split likely net profit across ownership estimated
Based on most-likely scenario (~$99,537 net) estimated
Public records · last checked 2026-07-19
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