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Financials

MB929967
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La Sirena

2610 SALEM AVE STE 19AND11, Lubbock, TX 79410 · TABC MB929967

Mixed Beverage Lubbock Market Enriched 2026-09-11
$297,571 Annual gross (L12M) ▼ 9.3% latest MoM Click for monthly detail
$24,798 Avg monthly ▲ 8.7% latest vs avg Click for monthly detail
~28% Est. net margin (likely) $83,137/yr est. net Click for cost model
$208k–$291k Est. acquisition range 0.84× annual gross (blended) Click for valuation methods
Liquor sales only — total revenue is higher
Every dollar on this page comes from Mixed Beverage Gross Receipts filings — the alcohol portion of total sales. For a Bar, liquor is typically only 90–100% of total business revenue. Mostly liquor — our number is ~total revenue. Estimated total revenue (rough): $297,571 – $330,634/year. Treat the valuation below as a screening estimate based on the alcohol portion alone.
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Executive Summary

Click to expand full narrative

La Sirena is a mixed-beverage licensed establishment at 2610 SALEM AVE STE 19AND11, Lubbock, Texas (TABC MB929967). Over the most recent 12 months it reported $297,571 in gross alcohol sales, averaging $24,798/month with a best month of $29,977. Sales mix: ~60% liquor · 6% beer · 34% wine. Applying Texas bar cost benchmarks yields an estimated annual net of approximately $83,137 (~28% margin). Acquisition value is estimated at $208k–$291k across revenue-multiple, SDE-multiple, and cap-rate methods. All revenue figures are gross mixed-beverage receipts as filed with the Texas Comptroller; they exclude cash income such as cover charges, game machines, or merchandise.

Sales performance · last 12 months

Texas Comptroller mixed-beverage gross receipts actual

Annual gross
$297,571
Avg monthly
$24,798
Best month
$29,977
May 2026
Sales mix
60% Liq
6% Beer · 34% Wine

Property & occupancy

County public records + submarket comps

Detailed property records not available for this location. Occupancy below uses submarket heuristics only.

Estimated occupancy heuristic

Est. base rent (10.5% of gross)$2,604/mo
NNN CAM / insurance$391/mo
Total occupancy$3,090/mo

Note

County property records couldn't be matched to this address. Occupancy is modeled from a revenue-based heuristic and is less accurate than a direct property record match.

Profit scenarios

Texas bar cost model applied to $297,571 gross revenue estimated

Best Case
No kitchen, efficient staffing, favorable lease
~37%
Revenue$297,571
COGS (24%)−$71,417
Labor (14%)−$41,660
Occupancy−$33,374
TX MB gross tax (6.7%)−$19,937
Utilities / ins / mktg (8%)−$23,806
Card surcharge net+$3,273
Net profit $110,651
Most Likely
Typical bar, light food program, full two-shift staffing
~28%
Revenue$297,571
COGS (27%)−$80,344
Labor (17%)−$50,587
Occupancy−$37,082
TX MB gross tax (6.7%)−$19,937
Utilities / ins / mktg (10%)−$29,757
Card surcharge net+$3,273
Net profit $83,137
Stressed
Heavy food, larger crew, higher rent
~17%
Revenue$297,571
COGS (30%)−$89,271
Labor (22%)−$65,466
Occupancy−$40,790
TX MB gross tax (6.7%)−$19,937
Utilities / ins / mktg (12%)−$35,709
Card surcharge net+$3,273
Net profit $49,672
Disclaimer: Revenue is mixed-beverage gross receipts from the Texas Comptroller — it does not include cash income like door charges, game machines, merchandise, or event rentals (which can add 10–25% for nightclubs). Cost ratios are industry benchmarks for Texas MB-permit bars. Rent is estimated from submarket comps; property tax is from county public records pro-rated by square footage. Actual profit depends on lease terms, staffing, owner salary, and one-time costs.

Owner income estimator

Split likely net profit across ownership estimated

TABC licensee La Sirena Enterprises LLC looking up officers…
1
Equal split (50% each)
Based on the "Most Likely" scenario net profit of $83,137/year. Actual owner income depends on salary draws, distributions, debt service, and tax structure. Consult an accountant for actual income projections.

Acquisition value estimate

Based on most-likely scenario (~$83,137 net) estimated

Revenue multiple
$149k–$238k
0.5–0.8× gross
SDE multiple
$208k–$291k
2.5–3.5× earnings
Cap rate
$252k–$333k
25–33%
Suggested range
$208k–$291k
blended estimate
The numbers above are liquor-only: bar-style multiples applied to mixed-beverage receipts. They're the right answer for a pure bar/lounge — but for a restaurant, this is just one slice of total enterprise value (the bar program). See the food-business estimate below.

Federal court history

Public records · last checked 2026-09-17

Lookup pending — check back tomorrow

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