12023 FM 1957, San Antonio, TX 78253 · TABC MB950057
Click to expand full narrative
Serna's Backyard Sports Bar is a mixed-beverage licensed establishment at 12023 FM 1957, San Antonio, Texas (TABC MB950057). Over the most recent 12 months it reported $589,510 in gross alcohol sales, averaging $49,126/month with a best month of $59,867. Sales mix: ~65% liquor · 35% beer · 0% wine. The building at this address is owned by DALTON FRANCES C TRUST & DALTON DEIDRE REVOCABLE TRUST (12,338 sqft, $5,250,000 assessed value per county records). Applying Texas bar cost benchmarks yields an estimated annual net of approximately $132,050 (~22% margin). Acquisition value is estimated at $330k–$462k across revenue-multiple, SDE-multiple, and cap-rate methods. All revenue figures are gross mixed-beverage receipts as filed with the Texas Comptroller; they exclude cash income such as cover charges, game machines, or merchandise.
Texas Comptroller mixed-beverage gross receipts actual
County public records + submarket comps
Building (landlord parcel)
Serna's Backyard Sports Bar's share
All-in occupancy cost is 18.0% of gross revenue. Industry benchmark for healthy bars is 6–10%; 12–15% is typical for premium submarkets; above 18% is unsustainable without very strong margins elsewhere.
Texas bar cost model applied to $589,510 gross revenue estimated
Split likely net profit across ownership estimated
Based on most-likely scenario (~$132,050 net) estimated
Public records · last checked 2026-07-10
Daily public-records quota was exhausted before we could check this operator. Our nightly job will retry automatically.
—