Trailing-12 receipts: $539K (+8.8% YoY, +6.5% MoM). Clean compliance record. Located in New Braunfels.
Based on trailing-12-month gross of $538,861, applying contribution margins of -5–32% and EBITDA multiples of 2.25–3.75×. Confidence: low. Not a formal appraisal — anchor for diligence conversations.
| Month | Total | Liquor | Beer | Wine | MoM |
|---|---|---|---|---|---|
| Loading monthly filings… | |||||
WILLIE'S GRILL & ICEHOUSE is a Mixed Beverage located in NEW BRAUNFELS, Texas. In December 2015, it reported $36,316 in total mixed beverage sales. Its average monthly sales over the last 12 months were $44,905. Its highest-grossing month in that period was May 2015 with $58,957 in sales. Sales have remained relatively stable. Its sales mix is approximately 43% liquor, 53% beer, and 4% wine. Its BoozeReports audit risk score is rated low with no significant compliance concerns detected.
2966 COLD SPRING DR, NEW BRAUNFELS, TX 78130
Comparative gross-receipt heatmap for permits within ~1 mile. Brighter = higher monthly receipts.
—
“Thre restaurant has a very inviting look and a nice atmosphere, the culinary experience was very disappointing. The draft beer was not cold, and the crawfish lacked the expected flavor profile, tasting instead like fish water. The sides, including the macaroni and mashed potatoes, were tasteless. Additionally, the honey hot sandwich resembled a reheated frozen chicken patty rather than a freshly prepared dish. I...”
“Had such a great experience at Willie's Grill & Icehouse thanks to our waitress Haily! She was incredibly friendly, attentive, and made sure we had everything we needed the entire time. Her positive attitude and great service really made our visit even better. It’s not often you get service this good. We’ll definitely be coming back and hope to have Haily as our waitress again”
“My wife and I always find the time to to here the food is Amazing and we are are so used to the wonderful service there we always always request the young man Jacob W. as our server. This young man is is exceptional waiter ,we never have to ask for any thing once we place our order. Always greated with a huge smile and welcome home grin. This young man s work ethics and courtesy is wonderful along with the...”
“We are from Arkansas, and this was the best experience EVER!!!!! Its hard to feed my family in one place, especially with children who have their own taste. This pla e satisfied everyone! Especially the kids! Everyone we came in contact with was very helpful, but the star of the show was Sal! The best waiter EVER! THANKS SAL FOR YOUR KINDNESS AND PATIENCE!”
“I cannot say enough good things about Willie’s! I’ve hosted two parties here so far and each one has been amazing. The employees have gone ABOVE AND BEYOND, each one of them every time. We are so thankful. We had a great server this evening, I wish I could remember her name! The manager Jess also was so accommodating and checked in with us multiple times. Can’t say enough about how awesome they have been! Food...”
Aggregated from public reviews. Cached locally; may lag the live source by up to a week.