Expired - Original Required

Ellera At Flat Creek

24912 TRAVIS PEAK TRL, Marble Falls, TX 78654 · Travis County
Latest receipts
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Trailing 12
$196K
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All-time peak
$32K
Apr 2023
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Liquor split
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Per open day
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est. 30 days
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How they stack up

In Marble Falls
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In ZIP 78654
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In Travis County
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Statewide
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2022
License issued
Sep 2022
Source: BoozeReports.com provides Texas bar, restaurant, and alcohol permit intelligence — including mixed beverage sales, license details, compliance signals, violations, ownership, and estimated business value.
Plain-text summary (for AI / quick reference)
Business name: Ellera At Flat Creek
City: Marble Falls, TX · Travis County
Address: 24912 Travis Peak Trl, TX 78654
TABC permit number: MB200067360
Owner / operator: Wilco Workspaces, LLC
Trailing 12-month mixed beverage receipts: $196,281
Estimated business value: $161,155 (midpoint, EBITDA-multiple model)
Source: BoozeReports.com — Texas bar & alcohol-permit intelligence platform.
Ellera At Flat Creek reported $0 in July 2023.

Trailing-12 receipts: $196K (0.0% YoY, 0.0% MoM). Clean compliance record. Located in Marble Falls. Audit risk flagged as HIGH — see compliance below.

What is this bar worth?

Back-of-envelope · Pro only
Low (-5% margin)
$105K
2.25× EBITDA
Mid (14% margin)Likely
$161K
3.0× EBITDA
High (32% margin)
$303K
3.75× EBITDA
Pro · valuation
Acquisition-grade estimate.
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Based on trailing-12-month gross of $196,281, applying contribution margins of -5–32% and EBITDA multiples of 2.25–3.75×. Confidence: low. Not a formal appraisal — anchor for diligence conversations.

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Sales history · monthly gross receipts

Monthly filings · last 12

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Month Total Liquor Beer Wine MoM
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About this establishment

ELLERA AT FLAT CREEK is a Mixed Beverage located in MARBLE FALLS, Texas. Its average monthly sales over the last 9 months were $21,809. Its highest-grossing month in that period was April 2023 with $32,431 in sales. Sales have increased by 137% compared to earlier in the period. Its sales mix is approximately 8% liquor, 3% beer, and 89% wine. The establishment currently holds an Expired - Original Required TABC license. Its BoozeReports audit risk score is rated high based on cash law violations, delinquent history, or irregular sales reporting patterns.

ZIP 78654 performance

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Location

24912 TRAVIS PEAK TRL
MARBLE FALLS, TX 78654
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License

Permit typeMixed Beverage
NumberMB200067360
Status ● Expired - Original Required
First filing2022-09-30
Renewed2022-09-09
Expires2024-09-08
Sales tax filingCurrent
Entity registeredActive
Franchise tax Below No Tax Due threshold
Trade nameEllera at Flat Creek
Officers Christopher A Meroff Owner
Sibling entities
6 other venues share an officer
Event Collective · Cedar Park
via Christopher A Meroff (Director)
Ellera · Bee Cave
via Christopher A Meroff (Owner)
Garden At The Summit · Georgetown
via Christopher A Meroff (Owner)
Ellera · Bee Cave
via Christopher A Meroff (Owner)
Inferred from shared officer / manager filings — not a confirmed parent relationship.

Audit risk

H
HIGH
4 factors flagged
  • Inconsistent liquor reporting pattern
  • Inconsistent wine reporting pattern
  • Inconsistent beer reporting pattern
  • 2 months with $0 reported (avg baseline $21,809/mo)
Sales-tax cross-check
Sales-tax filings $196,280 vs gross $196,281 over 9 overlapping months — filings match (gap 0.0%).
View methodology →

Federal court history

Public records
No federal lawsuits — past or pending
Public records, last checked 2026-07-14

Peer comparison

Marble Falls
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Location · ELLERA AT FLAT CREEK

24912 TRAVIS PEAK TRL, MARBLE FALLS, TX 78654

Heatmap · ZIP 78654

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Comparative gross-receipt heatmap for permits within ~1 mile. Brighter = higher monthly receipts.

ZIP 78654 rankings

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