501 E BEN WHITE BLVD, Austin, TX 78704 · TABC MB529991
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The Palazio is a mixed-beverage licensed establishment at 501 E BEN WHITE BLVD, Austin, Texas (TABC MB529991). Over the most recent 12 months it reported $2,588,268 in gross alcohol sales, averaging $215,689/month with a best month of $278,064. Sales mix: ~59% liquor · 14% beer · 27% wine. The building at this address is owned by MCCALL C D (13,010 sqft, $3,642,912 assessed value per county records). Applying Texas bar cost benchmarks yields an estimated annual net of approximately $666,121 (~26% margin). Acquisition value is estimated at $1,665k–$2,331k across revenue-multiple, SDE-multiple, and cap-rate methods. All revenue figures are gross mixed-beverage receipts as filed with the Texas Comptroller; they exclude cash income such as cover charges, game machines, or merchandise.
Texas Comptroller mixed-beverage gross receipts actual
County public records + submarket comps
Building (landlord parcel)
The Palazio's share
All-in occupancy cost is 14.7% of gross revenue. Industry benchmark for healthy bars is 6–10%; 12–15% is typical for premium submarkets; above 18% is unsustainable without very strong margins elsewhere.
Texas bar cost model applied to $2,588,268 gross revenue estimated
Split likely net profit across ownership estimated
Based on most-likely scenario (~$666,121 net) estimated
Public records · last checked 2026-05-28
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