In August 2026, REINA reported $41,401 in receipts, about $9,600 below its twelve‑month average of $51,030. This performance situates the venue in the middle range of Austin’s bar market, comparable to many Texas peers.
Based on trailing-12-month gross of $614,849, applying contribution margins of -5–32% and EBITDA multiples of 2.25–3.75×. Confidence: low. Not a formal appraisal — anchor for diligence conversations.
| Month | Total | Liquor | Beer | Wine | MoM |
|---|---|---|---|---|---|
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REINA is a Mixed Beverage located in AUSTIN, Texas. In August 2026, it reported $41,401 in total mixed beverage sales. Its average monthly sales over the last 12 months were $51,237. Its highest-grossing month in that period was October 2025 with $72,373 in sales. Sales have decreased by 57% compared to earlier in the period. Its sales mix is approximately 85% liquor, 14% beer, and 1% wine. The establishment currently holds an Active TABC license. Its BoozeReports audit risk score is rated low with no significant compliance concerns detected.
309 E 3RD ST, AUSTIN, TX 78701
Comparative gross-receipt heatmap for permits within ~1 mile. Brighter = higher monthly receipts.
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“I’m on the 23rd floor of the Marriot that’s 3/4 blocks away on a Thursday and can hear the music over the tv. Pray for your eardrums if you go inside.”
“I went to Roma on an after hrs tip to meet up with the owners of The Betty, and it was an absolute blast! My buddy Thomas “Zenti” was spinning house music and the vibes were extra proper with some the the most elite socialites in ATX. If you’re in town you gotta stop by for some of the best cocktails and drinks in the downtown area 👏🏽 Tell ‘em MC Medina sent you 😉”
“Do not buy drinks here! It was $20 for a terrible cocktail! If you want a good DJ they have fire music just stick to beer so you make sure you actually get a drink with alcohol.”
“VIP lounge no AC!! In Texas! Absolutely not worth it. Scam”
“Reina and ROMA are THEE destination for electronic, EDM music 🎶 lovers and aficionados! Come and be enthralled. Orion- the best bar manager everr, Baylee and James at the bar, as well as Meg are amazing assets!! 💕”
Aggregated from public reviews. Cached locally; may lag the live source by up to a week.